Published On: Thu, Apr 27th, 2017

Heineken Commercial ‘Worlds Apart’ Slams Kendall Jenner’s Pepsi Ad to the Ground

Heineken made an appropriate commercial about opposite world views. [Feature Image by iStock/monticello]

Heineken just made its mark on advertising after releasing their own version of Pepsi’s failed representation of world view conflict.

Heineken’s “Worlds Apart” video features an experiment where people of opposing views meet each other. The clip shows six people tackling topics like feminism, LGBTQ and climate change.

The subjects were paired to their “opposites.” They were not introduced just yet, but they were placed in a large warehouse. The first task for them was to build their chairs and compile a couple of blocks to build a small sitting table.

The pairs were then asked to tell each other their first impressions and their similarities. The pairs seemed to be getting along.

Then, Heineken gave the pairs a tedious instruction to add more blocks on top of the small sitting table. After they finished, they have created a bar. They were then told to put the Heineken beer on top of the bar.

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Heineken Commercial ‘Worlds Apart’ Slams Kendall Jenner’s Pepsi Ad to the Ground